The Significance of Strategic Thinking in Bud Light's Decline
In today's highly competitive business landscape, making strategic decisions based on thorough market research and understanding the...
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Mar 7, 20231 min read
FEWE Eau So Happy Cologne
An uplifting CBD-infused perfume that supports the mood during all four phases of the menstrual cycle. Product concept FEWE is a...
Aug 2, 20222 min read
A Proud Belly
The new #soltalapanza (Free the Belly) campaign encourages people to stand against the #operacionbikini (Operation Bikini) campaign in...
Jun 6, 20221 min read
UnGenderwear
Australian brand Bonds has launched The UnGenderwear Project, a new initiative that seeks to deliver a genderless shopping experience....
May 4, 20222 min read
‘Health influencers’ to be banned
New laws will ban Australian influencers from reviewing skin and healthcare products for cash. Australia’s drug regulator the Therapeutic...
Apr 24, 20221 min read
Doritos Let Me Decide
Doritos invited users to use its Instagram filter and co-create the ending to its advertisement. Doritos, the nacho chips brand from...
Apr 17, 20222 min read
Million Dollar Selfies
An Indonesian college student made over US$1 million in sales after selling nearly 1,000 of his selfies as NFTs on OpenSea marketplace....
Jan 13, 20222 min read
Anti-ageing bodycare grows on innovation
To make a breakthrough in skin care and anti-ageing bodycare, it is essential to build a strong brand presence. Our research reveals that...
Dec 10, 20211 min read
Microbial Wool Clothing
Wool clothing brand Ruskovilla has created a line of woollen undergarments containing beneficial microbes. Ruskovilla has worked with...
Sep 27, 20211 min read
3D Bio-Prints
The 3D bio-print simulating a real tumour will be used to develop effective cancer treatments for patients. The 3D bio-print simulating a...
May 15, 20212 min read
Same-sex Marriage Milestone
The Methodist Church has become the largest religious denomination in the UK to permit same sex marriages after a vote resulting in 254...
Apr 12, 20211 min read
A TikTok Revolution
Revolution has launched a global TikTok campaign to find the next big influencer. The UK-based trend-driven beauty company, REVOLUTION,...
May 4, 20192 min read
Celebrities on the Move
Hyundai and SM Entertainment have joined forces to create Solati Moving Studio, a mobile entertainment vehicle that allows celebrities to...
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